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NO PIXEL INSTALLATION! : HOW TO CREATIVELY & EFFECTIVELY MEASURE YOUR PERFORMANCE MARKETING CAMPAIGNS

When it comes to the very basic requirement that you need from your marketing client that they cannot give, it seems impossible to start all the work. How do we run a performance marketing campaign without pixel installation on the client’s website?

NO PIXEL INSTALLATION! : HOW TO CREATIVELY & EFFECTIVELY MEASURE YOUR PERFORMANCE MARKETING CAMPAIGNS Read More »

100M+ REVENUE WITH PERFORMANCE MARKETING: A FASCINATING CHALLENGE IN INTERNATIONAL SCHOOL MARKET

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…Premium education for preschoolers has become one of the hottest marketing spotlights. Our experience with one of Thailand’s top 5 international schools showed us that this is a challenging as well as fascinating industry to work for in terms of online marketing.

100M+ REVENUE WITH PERFORMANCE MARKETING: A FASCINATING CHALLENGE IN INTERNATIONAL SCHOOL MARKET Read More »

FROM CREATIVE AGENCY TO ONE-STOP SERVICE FOR DIGITAL MARKETING: A SERVICE TRANSFORMATION THROUGH THE DIGITAL DISRUPTION

Since the digital disruption was first realised, all brands have turned their marketing focus from offline communication to efficient digital marketing and have made it their top requirement. It’s a big struggle for all creative agencies. In this article we share our experience in working with creative agencies and transforming their services with our performance marketing service addon.

FROM CREATIVE AGENCY TO ONE-STOP SERVICE FOR DIGITAL MARKETING: A SERVICE TRANSFORMATION THROUGH THE DIGITAL DISRUPTION Read More »

CRASHING THROUGH THE BOUNDARY: HOW TO MARKET WITH SENSITIVE CONTENT EFFECTIVELY

Industry: Retail, E-Commerce, International Retail Market (US) The Client If we talk about conversion volume and traffic both online and offline, the retail industry seems to be the one with the most activities amongst others. Brands are created and made visible in their markets in such a short amount of time with less and less

CRASHING THROUGH THE BOUNDARY: HOW TO MARKET WITH SENSITIVE CONTENT EFFECTIVELY Read More »

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UNIQUE SYNERGY FOR THE BEST: AI AUTO-OPTIMISATION VS MANUAL IN-DEPTH AUDIENCE ANALYSIS

Industry: Real Estate, Luxury Property, Luxury House Project The Client It is obvious that real estate is another highly competitive stage for online marketing and advertising. Our client is Thailand’s forefront real estate developer, home creator and hotelier. For over the past three decades, The client has grown dramatically and continuously not only in terms

UNIQUE SYNERGY FOR THE BEST: AI AUTO-OPTIMISATION VS MANUAL IN-DEPTH AUDIENCE ANALYSIS Read More »

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BEYOND REVENUE: A SUSTAINABLE IMPROVEMENT THROUGH INTELLIGENT CAMPAIGN MEASUREMENT

…So the complication for us running ads on only specific properties on the booking engine including those outside of the 31 hotels, 4 brand groups, that we were running ads for. Thanks to XPO’s measurement mechanism, it was possible to identify budget attributions throughout our campaigns…

BEYOND REVENUE: A SUSTAINABLE IMPROVEMENT THROUGH INTELLIGENT CAMPAIGN MEASUREMENT Read More »